Client: Sigra Group
Sector:
Refined vegetable oils and fats, B2B, B2C
Service:
Innovation Sprint, Innovation Strategy
Question/Challenge:
Sigra, a leading player in the oils and fats sector known for its quality products in industrial and consumer markets, posed a critical question: “Which strategic actions and innovation fields will allow us to effectively impact our business metrics?” To maintain its industry leadership and drive meaningful business outcomes, Sigra sought to align its strategic objectives with its innovation initiatives.
Strategy:
To tackle this challenge, I partnered with two consulting firms, Americol and Outliers, to assist Sigra in developing a comprehensive strategy and innovation model. Our approach included the following steps:
Understanding the Strategic Context: We conducted an in-depth analysis of Sigra’s strategic environment to identify potential opportunities for alignment and growth.
Designing the Innovation Strategy: Using insights from our analysis, we crafted a tailored innovation strategy that aligned with Sigra’s long-term objectives and industry ambitions.
Creating an Actionable Roadmap: We formulated detailed action plans to effectively deploy the innovation strategy, supporting the development of a robust innovation model.
Through collaborative workshops, we ensured that work teams and executive leadership were in sync, fostering strategic alignment across all organizational levels.
Outcome:
The initiative yielded noteworthy achievements for Sigra:
Defined Strategic Alignments: Sigra established clear strategic focuses aligned with their Mega goals, setting a solid foundation for their innovation efforts.
Actionable Roadmaps: Detailed action plans enabled the effective execution of the innovation strategy, ensuring initiatives were practical and scalable.
Enhanced Business Metrics: As a result, Sigra positioned itself to make measurable improvements in its business performance indicators, supported by a strategic innovation framework integrated into its processes.
By embracing a structured approach to strategic innovation, Sigra reinforced its commitment to using innovative practices as a catalyst for business success, positioning the company for sustainable growth and enhanced competitiveness in the oils and fats industry.
